Grassroots Update: What’s Your Story?

With legislative session and the primary elections on the horizon, there has never been a better time to think about advocacy. Whether you’re a seasoned advocate or looking to get involved for the first time, one strategy serves everyone: storytelling. Learn how to tell your story by contacting Aidan Swayne.

Storytelling is one of the most powerful ways to break through the noise legislators and other elected officials encounter every day. By connecting your community’s experiences to the broader policy and fiscal challenges facing long-term care, you can transform local stories into compelling examples that resonate with policymakers. State legislators are community members, too, and many are motivated by opportunities to better understand and support the constituents they serve.

When you think about advocacy, think about storytelling. Who calls your facility home? What does your scope of care look like? Who are the dedicated people behind the quality services you provide? Putting a face to delivering long-term care helps humanize the challenges and successes of our profession, making every conversation with a legislator more meaningful.

To learn more about advocate storytelling and opportunities to share the human side of long-term care, check out our Facility Tour Toolkit.